Pricing strategies for new businesses

Specifically for start-up businesses, this session enables participants to identify where they fit in the market, how to price their goods and services as well as simple projection tools to identify potential profit.

When you are starting out in business one of the trickiest things to work out is how much to sell your product or service for. Pricing and costing can be complex depending on your industry but is definitely worth researching. Price can influence buyer decisions whether or not to choose your business.

What you will learn

• determining product/service costs
• pricing objectives
• finding the right pricing strategy
• tools to help you calculate the right price for your product or service.