Maximising your marketing: Workshop

This workshop is designed to provide you with a broad understanding of what marketing is, as well as provide insight into key actions required to be successful in marketing your business.

The topics covered include:

• what is marketing and why it’s critical to successful business
• key elements of successful marketing
• gathering insightful market research and how it can be used for maximum advantage
• how to effectively attract and engage your target market
• how maximise customer satisfaction, loyalty and advocacy
• the role of social media and other key promotional tools

PLEASE NOTE: This workshop is specifically tailored for Victorian businesses.