Business plans | business.gov.au

Tools and templates

Develop your business plan

A business plan sets you up for success when you start, and helps you adapt as your business grows.

Develop your marketing plan

A marketing plan can help you understand who your customers are, how to reach them and how to define your brand.

Develop an emergency management plan

Learn how to prepare a plan to protect your business before, during and after an emergency.

Develop your succession plan

Learn what steps to take for the day you plan to leave your business.

Develop your SWOT analysis

Analyse your business strengths, weaknesses, opportunities and threats.

Financial tools and templates

Tools and templates to help with your business finances.

Set goals for your business

Learn how to set and achieve goals that will help your business grow.

Guides

Guide to starting a business

Setting up your own business is exciting, but can also be challenging if you're not prepared. This guide will take you through each step of starting a business and help you understand what's ahead.

Guide to continuing your business

Learn steps you can take to help keep your business running during tough times.

Guide to exporting

Exporting is a profitable way to grow your business, spread your risks and reduce your dependence on the local market. Use this guide to set yourself up for success.

Checklists

Starting a business checklist

Use our Starting a business checklist to help guide you through the important steps for starting a business.

Growing your business checklist

Use our growing a business checklist to explore opportunities for growth and understand your obligations as your business changes.

Business health checklist

Check in with your business to ensure you are operating smoothly and safely.

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