Build your brand on TikTok

In this workshop, you will learn how to use TikTok as part of your marketing strategy to increase brand visibility and create meaningful connections with your customers.

You will also gain an in-depth understanding of TikTok’s features, how to use short form video content as part of your marketing strategy and how to identify content creation opportunities to amplify your reach.

Main topics covered

• understanding TikTok’s features, tools and algorithms
• effective content creation techniques and strategies
• trending challenges and methods to incorporate them into your marketing
• developing a plan to leverage TikTok as a powerful platform to grow and promote your small business successfully.