Content creation for social media

Learn how to create impactful content that resonates with your audience and drives engagement. Whether you're new to content creation or looking to refine your skills, this workshop will provide practical tips and strategies to help your content stand out.

In this session, you'll learn how to:

• choose the social media channels that best align with your target audience
• create a content planner that connects with your audience, business goals, and desired brand image
• understand the types of content people are engaging with in 2025
• apply practical tips for scheduling posts, using apps to assist with content creation, taking great photos and videos, and writing compelling captions
• review your analytics to identify what’s working and refine your strategy.

You will also hear how Business Tasmania helps people to start, run and grow their business by offering personalised assistance, information and access to a range of services and programs from the Department of State Growth and other government agencies.

Whether you’re a Tasmanian business owner, operator or dreaming of getting started, everyone is welcome to attend from across Tasmania.