Creating complete digital marketing campaigns

This 2 part comprehensive, hands-on workshop will provide you with the knowledge, skills, experience and a blueprint you can easily replicate to create highly targeted, successful digital marketing campaigns.

Understand the crucial role value plays in your marketing message and how to recognise, articulate and communicate the value your products and services offer in ways that demand your customers attention.

By the end of this workshop you will walk away with content, draft ads and sales copy that you can start to use.

Main topics covered:

• a step-by-step process you can use to create scroll stopping, attention grabbing ads
• understand why digital marketing campaigns fail and how to avoid them
• deep dive into understanding your target audience
• uncover the value your products and services offer and how to articulate this value to resonate with your customers
• learn to write irresistible sales copy
• develop a marketing funnel that keeps generating customers.