This beginner-friendly workshop will guide NT business owners and staff through the essentials of choosing and using a Customer Relationship Management (CRM) platform to improve customer engagement, boost efficiency, and drive growth. Whether you're in sales, marketing, or operations, this session will help you understand the why behind CRMs and how to choose the right one for your business.

We’ll explore key features across popular platforms with real-world examples and practical insights.

What you’ll learn:

  • what a CRM is and why it matters
  • common business challenges CRMs solve
  • core features across leading CRM platforms
  • how to choose the right CRM for your needs
  • live walkthroughs and use cases.
  • Type of event: Workshop
  • Who it is for: NT businesses
  • Event sponsor: Australian Government
  • Event organiser: NT - Business Enterprise Centre
  • Cost: Free
  • Date: Tue 11 Nov 2025
  • Time: 4:30 - 5:30 pm ACST
  • Address: Darwin Innovation Hub, Level 1, 48-50 Smith Street, Darwin, NT, 0800

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