Digital marketing essentials

Facebook, Twitter, Instagram, TripAdvisor – names you’ve probably heard, but do you know how to use these rapidly growing platforms to promote your business and engage with current and potential customers?

This webinar examines a range of digital marketing options, including social media, email marketing and blogging, to help you understand what would work for your business.

This webinar covers:

• the best social media platforms to use for your customers
• how often to post
• in-depth looks at Facebook, Twitter, LinkedIn, YouTube, Pinterest and Instagram
• ideas for creating content
• an introduction to blogging
• email marketing
• mobile marketing
• understanding online review sites.

You'll receive a practical workbook that will help you to clarify your digital marketing strategy, and there will be an opportunity to ask questions.