Marketing 101

Getting your head around the ways you can bring your products or service to the world AND inspire people to buy is easier than you think. You just need to make sure you have your marketing foundations in place and tune into the strategies that work best for your work, as well as for you.

During this 3-hour workshop, we are going to check that you are covering your bases when it comes to marketing your service or product. We will walk you through a range of easy to apply marketing fundamentals which will include pricing for your market, understanding the market and exactly who your customer is, branding 101, offline strategies to boost your sales and creating an online universe.

Getting a range of simple strategies in place is essential to lift not only your sales, but also how you connect your work with your ideal customers.

From online and offline strategies to branding and vision, you will fill your marketing kitty with a range of tips and tools.

3 key learning outcomes:

• marketing strategy development
• target market identification and engagement
• practical application of marketing tools and techniques.