Pricing strategies for new businesses

Understanding how much it costs you to produce your product or service is key to a suitable pricing strategy, learn the key elements to consider when pricing your product or service and confidently set your prices.

Pricing your product or service correctly in the early stages of your business is critical. Setting a price that will meet your objectives and reflect your value proposition will ensure your business sits in the right market position. Understanding where you are priced in relation to your competitors and the market is an important element to starting a business. In this webinar, you will understand how the different elements of price come together to best inform your pricing decisions now and as you grow.

What you will learn

• how to determine costs to set your price
• how to set pricing objectives
• market and competitor price evaluation
• different pricing methods.