Start from scratch: Easy SEO tips to get you found

SEO (Search Engine Optimisation) is an essential skill for anyone looking to increase their online presence and attract more visitors to their website. However, the world of SEO can be intimidating for beginners.

This webinar is designed to demystify SEO and provide total newbies with the foundational knowledge and practical tips they need to start optimising their websites from scratch. Participants will learn how search engines work, the basics of keyword research, on-page and off-page SEO techniques, and the tools that can help them along the way.

What you will gain:

• understand SEO basics – learn what SEO is, how search engines work, and why it matters for your business
• make your website discoverable – find out how to help Google find and index your site faster
• improve page structure – learn how to create clean URLs, use breadcrumbs, and organise your site for better navigation and searchability
• create SEO friendly content – discover how to write clear, useful content that includes relevant keywords, titles, and meta descriptions
• optimise site media – learn how to add media that helps, not hinders, your search performance
• set goals and measure results – develop a step-by-step action plan to start implementing SEO strategies on your own website.