What to include in a marketing/communications strategy

As a business owner, you tend to forget about the importance of planning for your business. This is your opportunity to develop your strategy to help you engage and connect with more customers and clients.

Workshop to include the following:  

• market research 
• identifying target market 
• developing clear communications goals 
• the four P’s of marketing (Product, Price, Place, and Promotion)
• marketing channels 
• pricing