Funding for Northern Territory tourism businesses

Overview

This program aims to assist the tourism industry to undertake projects that will improve the on-ground visitor experience in the Northern Territory (NT).

To be successful, projects need to:

• be strategic in nature by delivering benefits to an individual business, multiple businesses or to a region
• have a significant NT tourism focus
• be able to demonstrate through existing customer feedback the need for the visitor experience enhancement
• demonstrate how the proposal will enhance the visitor experience, increase favourable reviews and increase visitor numbers.

Eligible projects may include:

• infrastructure upgrades to address shortcomings in the current visitor experience
• implementation of new equipment or technology to enhance a tourism retail experience
• development of new visitor experiences that diversify the tourism offering in the region based on customer feedback
• upgrades to infrastructure or product that improves safety for customers or staff
• improved disability access i.e. access ramps, accessible bathrooms, audio tours, vehicle modifications
• new tourism offerings and/or products that contribute to the conservation of the Territory's natural and cultural values through enhanced sustainability.

Check if you can apply

To be eligible, businesses must:

• be a Territory tourism business enterprise with a significant NT tourism focus
• have an online booking system, or have applied for one at the time of application
• be Australian registered
• have a current Australian Tourism Data Warehouse (ATDW) listing or have applied for one at time of application
• currently operate in the NT
• be a member of a peak industry body
• employ NT residents.