They say a business unicorn is a rather elusive beast in this day and age. Plenty of entrepreneurs have certainly pondered if there big idea will lead to a Billion dollar business.

Brad Moran and Nick Paech are not quite there yet either, but their partnership is driving new markets for their business, CitrusAd, an e-commerce tech start-up which builds software for online retailers to maximise advertising.

In 2017, CitrusAd accelerated its commercial growth and global strategy with a grant from the Entrepreneurs’’ Programme, and 2020 has proven to be the breakthrough year they didn’t expect.

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